ASO manager
ZIMAD
Homeoffice
- Homeoffice
For which tasks (responsibilities)?
Develop and implement ASO (App Store Optimization) strategy to increase mobile app visibility and downloads
Analyzing keywords, metadata, app descriptions, and other factors to optimize app store rankings (App Store, Google Play, etc.)
A/B testing of marketing creatives
Monitoring and analyzing results of ASO strategies using analytics and reporting tools
Implementing ASO best practices and innovations to optimize processes and achieve department goals
Collaborating with development, marketing and product teams to align ASO strategies with overall goals
Creating custom flow, working with CPP and CSL
What kind of professional are we looking for?
At least 2 years of experience in the ASO
Strong knowledge of ASO fundamentals and its tools (App Store Connect, Google Play Console, Sensor Tower, etc.)
Experience in testing marketing creatives.
Experience with CPP and CSL
Analytical skills and ability to interpret data to make decisions
Communication skills and ability to interact effectively with diverse teams
English language proficiency at a level sufficient to read and analyze international data and trends
Will be a plus:
Experience with AI: chat GPT, Midjourney, Dall-e
Why do we enjoy working here?
Opportunity to work for ZiMAD, a US company with a diverse portfolio of global free-to-play (F2P) projects with a multi-million monthly user base
Flexible working schedule
Comfortable office in the city of Nis or remote job
Vacation days
Competitive salary
Healthcare insurance after completing the probation period
Bonuses based on the results of work
Paid conferences, training (including language courses), and workshops
Participation in charity projects
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